Originally at http://feeds.feedblitz.com/~/158892526/0/convinceandconvert~Secrets-for-Driving-More-Clicks/

Editor’s Note: This is a Convince & Convert Greatest Hits post, which originally ran on the Convince & Convert blog in December 2015.

5 Secrets for Driving More Clicks

Image via Unsplash

Clicks! They aren’t the ultimate goal of most marketers (because actions are way more important than eyeballs), but it’s certainly better to have clicks your website, blog, or other digital property than to not have clicks.

Clicks are like seeds. Not that useful by themselves, but critical if you’re going to grow something. (highlight to tweet. It’s fun!)

Of course, you could create better content and/or create more content in your quest for more clicks. We talk about that all the time on this blog. But here are five other, sly ways to get more clicks that perhaps you haven’t tried yet.

1. Sigstr

mockup-email-homeThink about how many people are in your organization, and how many emails they send every day. Now think about how perfunctory their email signatures are. Each of those is an opportunity for timely, consistent calls-to-action that generate clicks.

Sigstr (a sponsor of our awesome Business of Story podcast) provides an inexpensive, elegant solution to automatically implement branded email signatures across your entire team. Sigstr includes full tracking and the ability to change signatures on the fly. We’re rolling it out here at Convince & Convert, too.

For more on the email signature way to get clicks, …

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