Originally at http://feeds.searchengineland.com/~r/searchengineland/~3/WRcYbvLt5w8/attributing-retail-store-transactions-online-clicks-keyword-level-239488

Columnist Thomas Stern offers a sneak peek of results and winning tactics from the beta of Google AdWords’ online-to-in-store conversion tracking.

The post Attributing Retail Store Transactions To Online Clicks At Keyword Level appeared first on Search Engine Land.

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