Originally at http://feeds.searchengineland.com/~r/searchengineland/~3/dQXrtHco6kU/back-basics-need-stop-stressing-backlinks-250835

Fishing for backlinks is like fishing for compliments: the sincerity will always be questionable. Read backlink veteran Kyla Becker’s perspective on why we need to step away from backlinks and get back to basics.

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