Hopefully by now you know how important it is to not only have local reviews posted for your business, but to incorporate those reviews into your overall marketing and advertising plan.
According to WordStream, “79% of consumers trust online reviews as much as personal recommendations, 85% of consumers say that they read online reviews for local businesses, and 73% of consumers say positive customer reviews make them trust a business more.”
It’s no wonder Google and Yelp is so important to a business’s online success. Unfortunately, many companies stop there.
Believe it or not, there are actually many different online platforms and avenues you can take to get reviews for your business that will still add value, so it’s important you direct your consumers to write those stellar reviews in more places than just the top two.
This will help give your business extra visibility, help give another audience more opportunity to review your business, and give you more ammunition to work with overall when published reviews in your marketing materials.
Below is a list of great alternatives to Google and Yelp to get you started:
Amazon Customer Reviews
Amazon Customer Reviews is arguably just as popular as Google and Yelp, but it has to be mentioned.
Amazon is a very popular site for consumers looking for reviews on a product they intend to purchase, and in fact a lot of people go to Amazon specifically for reviews even if they plan on buying the product somewhere else. Amazon has such a wide range of products for sale that there is almost always a review (or several) for the product you’re searching.
Amazon rates it’s products using a 5-star scale, and then purchas…
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