Originally at http://feeds.searchengineland.com/~r/searchengineland/~3/WZnfpRE6zLw/242604-242604

Google has rebuilt and relaunched its MyMaps app. For those unaware. it’s a stand-alone app that allows users to create and share custom maps. The idea is compelling. But it’s less compelling as a user experience. A trip-planning and social-mapping tool, it’s also interesting as a…

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