Originally at http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/G_LitcOwXVo/what-i-learned-developing-successful-organizational-social-media-strategy

To maximize your social media efforts and truly be effective, a plan is a must. If you don’t have a written social strategy, you’re far from alone, and if you do, it’s a good idea to revisit it regularly. The following are some of the key takeaways I came away with after having gone through the process of creating a strategy.

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